Rafa's a freelance illustrator based in Madrid, where he works for McCann as one of his regular clients. He started as art director in Ogilvy, but he decided that what he really wanted to do was drawing. Rafa likes to mix techniques like ink, acrylic and water colour, but he uses Photoshop for most of his work. He loves cartoons, movies and comics, so he tries to include them in his projects. Eerie environments are very interesting to him, and he reproduces them in different ways. He usually combines bright colors and match them with black and white, in order to tell stories with his illustrations, beyond the images.