Joe grew up a Yankee, wandering the modern glass and metal beehive known as Manhattan, then eventually exploring the Great Malls of East Texas in the suburban landscapes of outer Dallas/Ft. Worth as a teen. Joe graduated from the prestigious Art Center College of Design, in Pasadena, California and then worked in New York City for many magazines, book publishers, newspapers and various entertainment media organizations. Today, he works in the backyard of movie stars and plastic surgery victims, who prowl the Hollywood Hills of Southern California near Laurel Canyon. Mr. Rocco lives with his cat Quigman, still concocting his illustrations and comics for everyone under the Sun.